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Wirefly Announces Sharp Growth in Smartphone Sales,
Unveils Most Popular Models

Online Cell Phone Leader Breaks Down Smartphone Market Trend

Wirefly, an online leader in one-stop comparison shopping for cell phones and wireless phone plans, today released an analysis of the recent sharp growth in smartphone sales and announced which smartphones are in the highest demand at the beginning of 2007.

The sales of smartphones--phones with advanced, multi-functional operating systems--grew 70% from the third quarter of 2006 to the first quarter of 2007. This sharp increase in popularity in less than six months is attributed to two main factors:

  1. The public's awareness of smartphones generated by frequent national advertising programs;
  2. Increased choice for smartphones that are thinner, more stylish and have more compelling features such as music players.

"Smartphones are no longer just high-tech toys for IT specialists or mobile offices for business executives. The general public is now starting to embrace QWERTY keyboard smartphones as versatile cell phones for everyday use. Also, a wider audience is attracted by the availability of slimmer, more pocket-friendly smartphones packed with fun and useful applications," said Wirefly president Brian Westrick.

"This may also be why the smartphone mix purchased by the public is changing. As the smartphone customer base gets wider and less technical, larger and more complex products like Pocket PCs and Treos are yielding ground to slimmer and sexier smartphones like the Samsung BlackJack, the Motorola Q, and the BlackBerry Pearl."

Today's Most Popular Smartphone Models

  1. Cingular BlackJack
  2. BlackBerry Pearl (for Cingular and T-Mobile)
  3. 8700 series (for Cingular, T-Mobile, Sprint and Verizon)
  4. Cingular BlackBerry 8800
  5. Motorola Q for Verizon Wireless

The best-selling smartphones on Wirefly.com announced at the beginning of 2007 are a representation of the market trend that is widening the smartphone customer base.

The Cingular BlackJack tops the list as Wirefly's best-selling smartphone. The BlackJack is 1/2" thick, and at 3.5 oz it is lighter than most small flip cell phones. The Cingular BlackJack was designed to blend traditional smartphone applications--such as QWERTY keyboard, large color screen, Bluetooth technology and full-featured email with attachment capability--with popular downtime features like digital camera, MP3 Player and access to Cingular Video and Music. The BlackJack's large, bright screen showing over 262,000 colors gives the user instant access to the phone's menus and makes it easier to enjoy functions such as HTML Internet browsing. Also known by the name Cingular i607, the BlackJack is available on the Cingular Wireless network.

Available for Cingular Wireless and T-Mobile, the BlackBerry Pearl is BlackBerry's thinnest and smallest cell phone, measuring 0.6" in thickness and weighing 3.2 oz. This BlackBerry sports the contoured chromed edges and large color display that appeal to today's style-conscious cell phone shopper. It has been a cross-over success at bringing traditional cell phone shoppers into the age of mobile mesaging with the renown BlackBerry email software. The Pearl features a space-saving SureType® QWERTY keyboard, Bluetooth wireless technology and Web browsing. Also, the Pearl offers a 1.3 Megapixel camera, voice-activated dialing and supports Cingular push-to-talk walkie-talkie services. The BlackBerry Pearl is instantly recognizable by its profile, which is narrower than that of other BlackBerry offerings, as well as by the elegant contrasting color scheme of the SureType® keyboard.

The BlackBerry 8700 series, which is available on Wirefly.com for Cingular Wireless, Verizon Wireless, T-Mobile, Sprint and Alltel, is also winning customers to BlackBerry. As the flagship device within the BlackBerry line, it features a full-size QWERTY keyboard, large color screen and the side thumbwheel familiar to BlackBerry users. Compared to older BlackBerry models, the 8700 series offers a thinner body, more contoured edges, battery-saving light-sensitive color screen as well as Bluetooth wireless technology. And naturally, the 8700's forte is BlackBerry's powerful email application, which offers easy management of multiple personal and corporate accounts, synchronization with the office PC for calendar and contacts, and attachment capability.

Offered with Cingular Wireless plans, the BlackBerry 8800 is another member of the thinner, more pocket-friendly generation of today's smartphones, measuring only a touch over 1/2" in thickness and sporting clean, snag-free lines. Besides featuring the classic BlackBerry-style email capabilities with full, backlit QWERTY keyboard, multiple account management and attachment viewing, the 8800 offers several other applications useful to both the mobile professional and the more general cell phone user. For instance, this BlackBerry features an integrated MP3 music and video player as well as a built-in GPS locator, and it supports Cingular push-to-talk services. The BlackBerry 8800 also offers Bluetooth wireless technology and advanced voice-activated dialing.

At only 1/2" thick, the Motorola Q brings together the RAZR's elegant style and trim profile with today's most advanced smartphone technology. With its huge color screen that gives instant access to the Q's main menus and functions, it is intuitive to use also thanks to the familiar look and feel of its Windows platform. As a full-featured smartphone, one of its main assets is its email application, with QWERTY keyboard for easy typing, multiple email account configuration and attachment capability. And in line with today's smartphone trends, the Motorola Q also offers a host of downtime applications such as 1.3 Megapixel digital camera, Bluetooth wireless technology that support streaming stereo music, and Windows Media Player. The Motorola Q is currently available for Sprint PCS and Verizon Wireless.

About Wirefly

Wirefly (www.wirefly.com) is the online leader in one-stop comparison shopping for cell phones, wireless service plans and wireless accessories. Wirefly is an authorized dealer for every major cellular carrier in the U.S. Wirefly also offers discounts and services not available in retail wireless stores, including real-time online order status and tracking, and the guaranteed lowest price – online or anywhere else -- on cell phone devices from Motorola, Nokia, Samsung, LG, BlackBerry and many other cell phone handset manufacturers. Wirefly.com has been named Best of the Web by Forbes magazine as the “best all-around number portability portal” and “Best in Overall Customer Experience” by Keynote Performance Systems. For more information on Wirefly, its wireless products and its services, visit www.wirefly.com.

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